An Insight Into the World of an Instagram Influencer: Reetika Anand

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Note: The interview is part of our series on: 'Top Influencers' as part of a build-up to: 'Youth Leadership Conference 10.0'. You can find out more about the conference here.

What led you to start your page on Instagram (tempting_tales) and what is it about?

Now, this was something very impromptu, I was going through some distress in life when a friend of mine said that I can open up some page on Instagram and explore food. I genuinely had no idea that there were people who were doing this since a very long time. And then the epic journey of my page started. 

How would you distinguish the term blogger from an influencer?

Now, this is a tricky one, well what I feel is that a blogger is someone who puts content over websites to promote their thoughts and personal content. An influencer is someone who influences people with the art of their content.

Is it financially sustainable to be an influencer today?

I think it is, you need to be true to your content and know your worth. Trust me this will take you miles. I am a part-time influencer and I know a lot of people who do it full time. Your content speaks depths for you and then brands will definitely collaborate with you on your expected commercials. 

What do you think influences consumer behaviour?

A consumer needs to be aware of something new approaching the market. And I feel social media is the right platform. We spend a decent amount of time surfing online, so when something interesting catches our attention we like to explore more about it and then purchase the same.

Your opinion on Instagram contemplating removing likes option for posts.

So, according to what I read this change is still under the testing process. What I feel is it’s a gamble, it can make Instagram a better platform or break its spine. A catch here is that as influencers you will be no longer be engaged in the more like competition with fellow influencers. Hence, it will promote better content and engagements. 

What is your idea of success or your mantra in life?

Just be true to yourself, make your own choices. You might fall miserably and fail but you will get up with scars that remind you of not following the same steps. Always compare for your improvement not for demotivating yourself.

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Reetika Anand

I am a techie Delhi girl who is passionate about food and travel. I have a masters degree in one hand and food in another, balancing my life to make it the best apple pie. I am a people’s person who is compassionate and an animal lover.

An Insight Into the World of an Instagram Influencer: Reetika Anand An Insight Into the World of an Instagram Influencer: Reetika Anand Reviewed by EMN on November 07, 2019 Rating: 5

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* The views expressed in the above article are of the writer and not Eat My News.
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