Himanshu Rao - Blogging Can Be Your Full-Time Career Option (Blogger)



In this era when mobile is the basic need & social media is new leisure, Food blogging influences the buying decision of the potential customers of this industry in a great way. 

Thus numerous brands started keeping this as the first step strategy of their marketing & promotions. One can pursue Food blogging as a passion or also as a regular career.


Tell us about your background and journey.

My passion for trying different dishes & street food, habit to explore places, their stories & specialities led to this journey of "Show Foodz"

I love to share my experiences that may help others. The things which started by sharing pictures & experiences over Instagram, Google Maps & Zomato moved to another level when get carried to my Personal Blog site www.showfoodz.wordpress.com

In this journey, I encountered many ups & downs but gained a lot of experiences leading to a positive change in my life and it's nice to see places, brands & people acknowledging your dedicated efforts & hard work. Constant love and support of my followers give me immense pleasure and motivation to keep sharing my experience over various platforms.



Which is your favourite cuisine and dish?

My favourite cuisine is “Mughlai Cuisine” as I belong to City of Nawabs- Lucknow and relished the delicious Mughlai food since childhood from famous Tunday kebabs to Idrees Biryani(cooked in Mughals very own Dum style).

My favourite dish is Lucknowi Dum Biryani with Galawati Kebabs apart from this I also love to eat Baati/Litti – Chokha occasionally from Bihari Cuisine and Chole Chawal from Punjabi Cuisine.


Should food blogging be just a passion or can it become a regular career?

In India, food blogging is something which is not so common or familiar term in minds of people. Still, since the past 5 years, this sector has grown up substantially, brands got to know the power & impact of this medium of marketing and adopting it at a faster rate. 

In this era when mobile is the basic need & social media is new leisure, Food blogging influences the buying decision of the potential customers of this industry in a great way. Thus numerous brands started keeping this as the first step strategy of their marketing & promotions. One can pursue Food blogging as a passion or also as a regular career. 

Many food bloggers are doing this full time as a career and earning very well. Good, authentic & honest work is the need of the hour and the one who follows it will achieve heights in this sector.



Which restaurants/food joints would you recommend to food lovers?

I would recommend several food joints to food lovers, these are the iconic places of Lucknow one should try, For Breakfast/Evening Snacks – Ram Asrey Sweets- Hazratganj, Rattilal’s Khasta -Naka Hindola, Sharma Ki Chai- Lalbagh, Bombay Pav Bhaji- Hazratganj, Winter’s Delight Malai Makkhan at Akbari Gate, Basket Chaat at Royal Café- Hazratganj, Momos at Mountain Café- Gomtinagar and also some Heritage Restaurants serving Mughlai Food- Tunday Kebab, Idrees Biryani and Dastarkhwan.



What makes you appreciate a particular dish or a restaurant and talk about it on your blog?
It starts from craving to eating specific cuisine or dish, followed by searching the places that serve that dish. Then visiting that place, placing the order and noticing several aspects such as service, presentation, the ambience of the place, cost of the dishes and off-course the taste of the food. 

If all goes well it leads to appreciating that place and its food over my blog.


Which is your favourite book and why?

Though reading does not interest me too much I read several books of Chetan Bhagat, Preeti Shenoy and Durjoy Dutta. I personally like the book “HER” by Pierre Alex Jeanty because in this book writer shares his unique perspective through poetry & prose on women encompassing their strength & realizing their beauty.


Interviewed by - Naveen Meena