"Be Clear About Vision & Mission" - Shashank Tiwari


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1. Tell us more about your company and your journey.

Started in 2014, right after I graduated as an Electronics Engineer, although I had prior experience by working for others from 2008 when I was in school. The love for IT & technical setups drove me in to creating a centralized solution for providing servers from different parts of the world right under one hood.

2. How did you come up with this idea and go about executing it?

Found the gap, executed it. There were just 2-3 providers at the time that offered servers in more than 3-4 countries. I found this to be an opportunity as enterprises sometimes require servers in different parts of the world and they are comfortable in establishing connections, but with fewer vendors to achieve so. Thus, one vendor, many locations was the key.

3. What has been your biggest challenge that you faced and how did you overcome that?

Technical education. I graduated in Electronics Engineering and my work required expertise in Information Technology. Having no formal education/guidance of it, I relied on Google and certain free courses to gain as much as I could. I did get stuck in many instances and after thorough trial & error, I could mitigate the hindrances.

4. What do you think are the most important qualities of a successful entrepreneur?

Being multidisciplinary

5. What are some of the most important factors for running a successful business?

Planning ahead, clear about mission & vision, vendor relationship & adapting to situations

6. What are your tips for first time and aspiring entrepreneurs?

Don't follow the herd, do something different. Fill the gap.

7. How can one overcome a hurdle of lack of funds when starting up?

Create a sustainable product prototype and build strong confidence in your audience during the pilot run. This definitely grabs the attention of investors.

8. Which is your favourite book and why?


Chanakya Niti, because it covers everything which a person should be aware of the society and save himself (or the business) from the obvious hurdles. Also, it gives a view of how society behaves in different situations.

Interviewed by - Swapnil Gadhave 
"Be Clear About Vision & Mission" - Shashank Tiwari "Be Clear About Vision & Mission" - Shashank Tiwari Reviewed by Anushree Jain on June 21, 2020 Rating: 5

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