"Big Influencer's Living Their Best Life Is One Reason" - Nathalie Varga


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1. Tell us about your background and journey.

I would say I'm definitely still at the beginning of my journey. I've always been interested in the whole 'instagram lifestyle' but I've never been confident enough to start my own page. I've been through and i'm still going through a lot of stuff, which makes it really hard to stay motivated sometimes. But I'm just so determined to make instagram one of my jobs that i'm just trying to pull through. I just know that that's what I'm supposed to be doing and it's what I want to do, so I'll make it work. 
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2. What led you to start your page on Instagram and what is it about? 

Well, seeing all of these big influencers living their best life is one reason. The biggest reason though is, that I always knew, that I wanna do something different in life. I just don't want to have a normal job and go the 'expected' route. That's just not me nor my idea of life.  I want to be free and travel and this job makes it possible. 
My page is all about my life, my life journey, lifestyle and fashion.

3. How would you distinguish the term blogger from an influencer? 

I feel like bloggers are influencers as well, just on a different platform. Bloggers use their own website/blog to inspire or help people. 'Influencers' usually use instagram to provide their followers with inspiration or advice. 

4. Is it financially sustainable to be an influencer today? 

For sure, as long as you're determined and you're willing to put effort and work into this, though. 

5. What do you think influences consumer behavior? 

Media and especially social media definitely plays a huge role in it! Commercials, blog posts and more affect people and their emotions. It helps leading people to buy certain things because they think they'll achieve the same experience or feeling, that gets described and pictured in the media.

6. What is your idea of success or your mantra in life? 

Success to me means trying your best to achieve everything you've set your mind to. 

7. How can someone become a successful social media influencer?

I think the most important things are consistency, determination and authenticity. It can be really hard to grow a following on these platforms. You need to be patient and willing to put effort and time into it. Authenticity is key though, because people want to get to know 'the real you' and connect with you on a deeper level. So just be yourself! 

8. What is your favorite book and why?

'You are a badass' by Jen Sincero. It's just so inspiring and basically teaches you how to do your own thing and do what you desire to do!