"Success Is a Perspective. I Don't Think Too Hard on This" - Mahima Wadhwani

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1. Tell us about your background and journey.

I'm Mahima Wadhwani, aka @thehungryhuman. I grew up in Dubai, and moved to Mumbai for my under grad. This city had so much to explore - from street eateries to fine done restaurants. 7 months after I moved here, I gathered the courage to finally start my blog. That was back in 2017, it's been three years and I've never looked back. 

In these three years, I've explored this city quite a bit - but I'm nowhere close to being done. There's a lot more for me to explore and blog. 

2. What led you to start your page on Instagram and what is it about?

I love trying and exploring different kinds of cuisines. Each cuisine is so representative in itself. When I started exploring places in the city, I realized there are so many places that are unexplored and don't get the hype they deserve - that's when I decided I wanted to be a food blogger. 

I would want people to genuinely come to my page, and find a couple of new places they haven't heard of where the food served is straight up perfection. 

Having said that, I also love cooking different things. I occasionally post food that I've cooked. I'm not a professional, but I love trying out recipes which require minimum ingredients. They're easy to make, and those are the recipes you'll find on my blog. 

3. How would you distinguish the term blogger from an influencer?

A blogger is the one who blogs - pens down their thoughts about something they're passionate about. Once a blogger gets a sizeable following, they transition into an influencer. An influencer collaborates with brands, and may or may not write content as much. While there is still a grey area between the two, this is what my perception is about it. 

4. Is it financially sustainable to be an influencer today?

It is definitely financially sustainable to be an influencer. You collaborate with brands that pay you well, you can work according to your own timings, set your own deadlines, and you have full control over your content. It's a perfect combination of being financially independent and autonomy. 

5. What do you think influences consumer behavior?

Quality and perception. If you're providing quality and have a good perception in the minds of the consumers, it would sell. 

6. What is your idea of success or your mantra in life?

Success is a perspective. I don't think too hard on this. I'm a happy go lucky person who takes life as it comes. 

7. How can someone become a successful social media influencer?

If your content is good, you don't have to worry about followers. Content is the key and good content doesn't go unnoticed. Success is a perspective. It's all about what your goals are, and what do you want people to come to your page and look for. Create content for people, not for likes and always stay true to your roots. 

8. Which is your favorite book and why?

I love reading. I normally read during travelling, so I read daily for a short span of time. My favorite author is John Green, so I'm a big DFTBA bug. Looking for Alaska is definitely my favorite book, the book compels a reader to think about their own "Great Perhaps" and how every human deals with a situation so differently. Once you start reading it, it's a hard book to put down. 

Interviewed By - Vayun Sahni

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