I Have a Soft Corner for Street Food and Authentic Regional Cuisine - Simran Sharma



'Bon Appetite' a phrase which is known by many but lived by few, I always felt that I was among the few. The very thought of taking time out and hogging on to something has excited me.

1. Tell us about your background and journey.

Born and brought up in Dehradun, I've been residing here ever since that very day. I am a postgraduate, a commerce student. I always had a keen interest in the IT sector and because of that, I've acquired certain skills like web development, content creation and social media marketing.

I started my career by experimenting with my hobbies and I realized that hogging on a variety of delicacies and boasting about my food choices came naturally to me, maybe because I derived it from my father, this is when food blogging came into existence.

I started exploring all the local and non-local food items that I could munch on too. My friends kept checking out my posts and reviews at different places and they started questioning me and wanted me to recommend them nice places to eat out. So, this was a start to my delightful journey.

2. What led you to do food blogging?

'Bon Appetite' a phrase which is known by many but lived by few, I always felt that I was among the few. The very thought of taking time out and hogging on to something has excited me.

I enjoy eating, I get really indulged in it, taking big bites, exploring new and doable cooking methods, experiencing a blend of a variety of flavours all at once and the ability to digest it all with ease made me a food blogger.

I love newness in life and the food industry is all about it. In this industry, there can always be something that can surprise me and blow away my taste buds. Therefore, food blogging came naturally to me.

3. What does your typical day look like?

A typical day in my life is majorly involved in my work. As I have my own brand 'Sajavat' I create custom made dreamcatchers and decor items. Along with that I constantly keep myself updated about what's happening in my city in order to create content for my food blogs.

Also, I find my self indulging in some 'me time' beside my plants, that I have been nurturing since the lockdown happened. I like learning new concepts in creative arts and blogging, so I make sure I am updated and well informed with what's in trend in these industries so. I dedicate some days in each week to learn new concepts.

4. When did you first decide that you wanted to create and write content about food i.e. for blogging?

All of it began when my friends started questioning me about the best places to eat out in my town. I realized that my recommendations were customized and the people who took my advice were actually happy with it.

All of this just tapped on to the love that I always had to learn new recipes and my enthusiasm towards travelling was a cherry on top as it fueled my desire to Get Out, Eat, Click and Repeat!

5. Is there a dish you particularly associate yourself with?

I do have my favourites but not much on the cuisine side of it. I like to experiment and try out everything that seems sensible and scrumptious to me. I have a soft corner for street food and authentic regional cuisine as I am a Punjabi living in a phadi city.

One thing that rules my heart is the typical "Kadi Chawal" made by my father and non-vegetarian food by my mother. In recent years, I have found my love in cakes & pastries, I can literally die for them

6. Which is your favourite book and why?

Shrimad Bhagwat Geeta is a book that I adhere to. The glimpse of history and the meaning of life conveyed by The Geeta adds uniqueness to my approach towards life. It helps me to have an optimistic mindset and makes it less complicated.

Interview By - Suhani Mangleek

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