Mehak Manzoor - Influencer Marketing Is at Peak Today (Blogger)


Instagram - @mak.uaeblogger


1. Tell us about your background and journey.

Being a very reserved person since childhood, I was often observed as someone who didn’t have much potential to achieve anything unique in life. In short, people underestimated me. But they didn’t know I had bigger dreams!

I was born and raised in Karachi, Pakistan to a ‘slightly’ conservative family where it is believed to get married as soon as you are done with your graduation. I always had this passion of doing something unique in life and I used to get compliments on my Fashion sense and Styling so I decided to pursue this as my Career and got a degree in Fashion Design in 2013.

Marriage didn’t stop me from dreaming. With immense support of my husband I stepped into Fashion Industry and worked with few Designers. To cut a long story short, we moved to UAE in 2019. The place that gave me Wings to Fly!


2. What led you to start your page on Instagram and what is it about?

When I was working with Fashion Designers back in Pakistan, we used to get connected with Bloggers and Influencers to make the image of our brand stronger. As I had this passion of observing everything really closely and to capture and write about every moment of my life, all those people I met, really inspired me. But I was just waiting for the right time to Boom!

Dubai gave me enough freedom in this Pandemic to realize that I can do much more! And it all started in 2020!

Mak, that’s what people call me! On my page you will mostly see my love for Food as it is my dream to Sit and Eat in every Restaurant of the world! But it doesn’t end over here. As an Influencer, it is my job to influence people around about the things I like. So there is much more to see on my page like Art, Skin care, Gadgets, Poetry and the list goes on!


3. How do you distinguish the term Blogger from an Influencer?

In my views, Blogger is someone who observes and writes about the stuff that is happening around in Life. On the other hand, Influencer is someone who Influences people around for the things that are worth trying. I consider myself as both!


4. Is it financially sustainable to be an Influencer today?

I believe Influencer Marketing is at peak today. Brands are investing more in it than other sort of advertisements. And when the term ‘Financially’ is considered then it takes a lot of hard work to reach to that level as an Influencer to earn a good amount of money. But on the same hand it is a really under-rated job. I hope people get more aware of it in the near future.


5. What do you think influences consumer behaviour?

I believe sharing realistic scenarios and personal experience is what Influences the most. If they can relate to you, I think that’s the main key to look for.


6. What is your idea of success or your mantra in life?

Dream until you die. Pretend what you think you can’t do but eagerly want to do. And eventually you will achieve what you have always dreamed of! Work in silence. Let them wonder. And then, let your success speak!


7. How can someone become a successful Social Media Influencer?

All it starts with is Passion and then hard work comes along. Don’t get bothered by other’s perception about you being Successful or not. It should all be there in your mind on which level you see yourself.


8. Which is your favourite book and why?

Reiki. I have always been a great believer of Meditation and Healing. That book gave me power to move on in my Life as stronger than ever!



- Interviewed by - Sanjana Jain