Who says Apple only sells its technological products from the business point of view? Many of us don’t know that Apple offers special discounts to students and educators on some of its products such as Mac and iPad.
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| Source: MacRumors |
It was a worldwide concept by Apple which was not initiated in India but recently apple initiated this university offer in India for Indian students and educators who can get Apple products at a discounted price. Along with the products apple also offers some free products along with Mac and iPad, With Mac the customer will get AirPods and with iPad, the customer will get an Apple pencil.
If you are eligible for getting education discount then you will get 20% off on AppleCare+. these are the major discounts you get either being in the education industry or being a student. The discounts are only provided on the devices that are either used for teaching to used in learning, due to which it is not provided on Apple iPhones.
It is a great initiative taken by Apple to promote education through technology while being a massive technique of promotion of its products by creating a positive public image.
Only on Exclusive Products
The Apple education discount is not provided on every product of Apple instead on certain exclusive products which are the Apple Mac and Apple iPad. along with these products, the customers get Apple Airpods free with Mac and Apple pencil along with iPad which if solely purchased would be expensive.
The Apple AirPods cost around 250$ and the Apple pencil cost around 100$. the discount on the exclusive products ranges between 5-35% which varies with the product and cost of it.
Applecare+
The university discount is not only applicable to products but also to Apple insurance popularly known as AppleCare+. Apple claims to provide 20% off on its insurance under the category of Apple University Discount. Along with the discount you also get access to 3 3-month free Apple Music subscription.
Software Discounts
Other than hardware discounts provided by Apple under the education scheme it also provides software discounts which the eligible customer can avail from the app store. It is beneficial for tutors or students who want specialized software for teaching or coursework.
Launched in India
Earlier Apple University's offer was applicable outside India but recently apple launched this offer in India, now Indian students and teachers can also avail of this offer and get a discount on Apple products beneficial for teaching. it will be proved as a great step taken by Apple in India as people in India prefers discount when buying a product.
Along with taking the initiative for a social cause, the university discount proves to be a great marketing strategy for Apple which will eventually lead to people thinking of buying Apple products. The promotion period started on 22 June 2023 and will end on 2nd October 2023.
Eligibility
Certain criteria have been defined by Apple for all those who are eligible for this discount. It includes students who are considered eligible if they are enrolled in a college or school, apple may require proof for the same. second, the educators such as teachers and professors teaching in a school or college, will have to show their proof of employment such as a school-issued ID or pay stub.
Along with these any student who is homeschooling is also eligible to avail university discount along with their parents. Keeping aside the people availing Apple discounts, educational institutions can also avail the benefit of education discounts. It allows them to buy the products for educational purposes.
Conclusion
The Apple education discount is both a great marketing strategy as well as a great initiative taken by Apple to promote education amongst the youth. Apple has launched this program in more than 100 countries India is the qualifying country for the program till October 2023.
The Apple discount can be availed through the online official site of Apple by getting approved by the student or tutor ID. Besides online the discount can be availed from the official Apple store as well by presenting proof of eligibility such as the student ID or teacher ID.
Some of the Apple-authorized resellers also provide discounts because the official stores are not present everywhere. Eligible customers should enquire from the resellers whether they provide discounts or not.
Written By - Tanya Aggarwal
(This article has been authored exclusively by the writer and is being presented on Eat My News, which serves as a platform for the community to voice their perspectives. As an entity, Eat My News cannot be held liable for the content or its accuracy. The views expressed in this article solely pertain to the author or writer. For further queries about the article or its content you can contact this email address - tanyaaggarwal132@gmail.com)
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