"My Consistent Efforts Helped Me to Grow Continuously"

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1. Tell us about your background and journey.

This is Nishant graduated from Hansraj College. Currently, I am pursuing Mass Communication. Talking about my journey, I started my youtube channel, Talentertainer with videos related to public interactions in the second year of my college tenure. Gradually, my channel grew and currently, I have over 1,00,000 subscribers including a maximum of Delhi University students. I am extremely passionate about cinematography though I shoot guidance videos too.

2. When did you first decide that you wanted to create content and how did you start?

When I was studying at Hansraj College, I wanted to become famous in my college as a poet but that idea flopped and then I started interacting with people infests and shot the videos. These types of videos were appreciated by viewers. What I though was to become the famous face of my college, the students of whole Delhi University along with other colleges came to know about me that was much higher than my dream or expectations but there is still a long way to go.

3. Is Vlogging and YouTube content creation a financially sustainable career?

I would rather talk about generally for any other talent too, people should have another source side-by-side instead of leaving all things behind to focus as a beginner. When you start realising that your earnings from YouTube have exceeded side business, you may think of quitting that job. You can get name, fame, money from the YouTube channel, but it is financially sustainable only after reaching a certain level.

4. Who is your favourite creator and why?

I follow the creator of Cinecom.net who teaches cinematography. I don’t prefer watching wines as I feel they are changing the mindset of people negatively. And the other one is Peter McKinnon whom I do follow to learn cinematography.

5. How and where do you find inspiration to churn out content?

When I started there was a lot more craze of wines or comedy videos and I started with comedy and entertaining videos itself but that gathered negative comments. I tried roasting and every other type of content but suddenly I went to shoot a public interaction video in Hindu college and unexpectedly that crossed 100k views and later I visited other colleges. So this was a turning point when I realised the popularity of such videos among youngsters.

There are multiple challenges one may face including lack of popularity and funds to purchase a camera or other required devices. I had only 4-5k subscriber in my initial 17-18 months but I never stopped shooting.

My consistent efforts helped me to grow continuously and then I purchased my first camera with earning from YouTube itself and that was such a great inspiration. Also, appreciation from my viewers really motivates me.

6. What does your typical day look like?

I keep meeting new people. I love talking to them and knowing about their experiences and this is how my day goes. It takes nearly 4-5 hours to make a guidance video but nearly 4-5 days to shoot a cinematic video.

7. Which is your favourite book and why?

Reading books are not my cup of tea. I prefer to explore things live that are actually similar to books.

8. What piece of advice would you like to give to future and aspiring creators?

I was very shy during school days but poetry has helped me immensely in building self-confidence. Though who wants to speak and those introverts who want to transform themselves into extroverts, I would suggest them to face the stage-fear once at least to explore yourself.

There are some facts needed to be considered if you want to become a creator, firstly the quality of content, and secondly consistency is mandatory. Keep other sources side by side and don’t invest in equipment without growing your channel. Go ahead with these and never lose hope, your channel would grow for sure.

Interview by - Himanshi