Social Media Is a Great Way to Gather Your Audience - Arjun Mukherjee


It’s human to have expectations, to seek acknowledgement, but when that doesn't happen you should take it up as a challenge and strive to do better than just quit. 


1. Tell us more about your background and journey.

I was born in Jaipur, did my schooling there. The first instrument I picked up was a guitar when  I took western instrumental coaching for Trinity. I quit music altogether in 8th grade, started again in 11th and it’s been a growing passion ever since. 

I can’t say I’ve lived through my journey yet, but I'm confident there’s a lot of things in store. I started writing my own songs during the lockdown, I’m currently working on a few collaborations with other indie artists and producers and I hope to put out my originals by the end of this year.


2. When did you first decide you wanted to pursue music and how did you start?

When I started off, it was a very casual thing. I never thought I’d be so inclined towards it or even pursue music for that matter. Music had always been a big part of my life, seeking comfort in words written by other people made me feel that I wasn’t the only person going through things. I wanted to do the same for others, give them something that they could hold close to their hearts, something they could relate to.


3. Who is your favourite artist and why?

PRATEEK KUHAD. Music for me isn’t about the legendary riffs or bass-heavy beats. I like music for the way it’s written, the story it tries to convey and honestly, I feel no other artist can pen down emotions the way he does. 

His songs, in particular, feel like they're specially written for you, trying to convey that specific emotion. More than his music, it's his songwriting that appeals to me, listening to something built with such pure and raw emotion is a different kick altogether.


4. Can you throw some light on opportunities one gets as a singer?

The independent artist scene in India has been growing since 2015-ish, although for people who are just starting out (like me) it’s a little difficult to find your place in a specific circuit. Social media is a great way to gather your audience, and if you’re good at what you do then something will definitely show up.


5. Is format training required or can one train themselves purely on the basis of talent?

It depends, some people are naturals and extremely good at what they do, while others need the training to get there. Trained people definitely have an edge over the others. 


6. What piece of advice would you like to give to future and aspiring artists?

There’s a couple of things which are essential when you’re pursuing music. First off, you need to find your sound, no one else can tell you what your sound is, following the trendy music is not bad but when you’re trying to give out your own music, you need to care about your comfort with the song and not with what's trending. 

Secondly, it’s not a one-day thing, when your songs or your covers don’t reach your expectations, it’s extremely disheartening, the worst thing you could do is let that affect you. It’s human to have expectations, to seek acknowledgement, but when that doesn't happen you should take it up as a challenge and strive to do better than just quit. 

This can really test your patience at times, but when you do get the results, it's extremely satisfying.


Interview by - Shamayla