Neha Nagar - If You Are Starting Without Funds, Your Time Is Your Greatest Resource, Use Your Time To Get Funds (Founder - Taxationhelp.in & Digiwhistle)

I started with zero investment, I struggled a lot to get my first client, if I had funds I could run ads and get my first client faster. But without funds also I got my first client because I employed myself for my business. I worked 9am -5 pm finding clients. 

1. Tell us more about your company and your journey.

I always wanted to be a businesswoman, but since I grew up in a village & conservative family so it was difficult to start my own business. But I tried multiple things before starting my business, I worked for a year in IIFL securities Ltd, I tried acting & modeling featured in Zee's music album "Bhul hum Jayenge". Then after my MBA & job, my family pressurised me to get married. Luckily I got a supportive husband, so I started my own business - Taxationhelp.in

2. How did you come up with this idea and go about executing it?

I saw a lot of people wanting to start a business but they had no clue how to start so I help people to start their business from scratch to scaling up. I provide business planning, consultation & registration, expansion services. 

3. What has been your biggest challenge that you faced and how did you overcome that?

First was convincing the family to let their daughter & daughter in law start a business. Second, setting up a business of services about which not everyone is aware of, that taking business planning services is also a step before setting up a business. 

4. What do you think are the most important qualities of a successful entrepreneur?

You need to be a great communicator & consistent with your work with a never-giving-up attitude. 

5. What are some of the most important factors for running a successful business?

The key to a successful business is hiring a great team that is better than you. Make them work for you. 

6. What are your tips for first-time and aspiring entrepreneurs?

Research & plan your business before starting. After starting focus on marketing & hiring a great team. 

7. How can one overcome a hurdle of lack of funds when starting up?  

I started with zero investment, I struggled a lot to get my first client, if I had funds I could run ads and get my first client faster. But without funds also I got my first client because I employed myself for my business. I worked 9am -5 pm finding clients. 

If you are starting without funds, your time is your greatest resource. Use your time to get funds. Use Linkedin for networking  & find a co-founder or partner. You must have a great product/service, if not then keep working on your product to make it great. 

If you are confident about your product then funds will come along. Network more & you will get funds. There are multiple ways to raise funds if you have a great product, lack of funds will not be a hurdle for you. 

Neha Nagar | Founder - Taxationhelp.in & Digiwhistle 

Interviewed By: Nishad Kinhikar