Bhavdeep Kaur - Be Open to Change and Always Try to Think Out of the Box (Entrepreneur, India)

Firstly, If you’re pursuing what you love doing; no one can stop you from gaining success since you’ll automatically thrive to achieve your goals. 

Don’t be afraid to make mistakes since that’s how you learn. 

Always, try to do something innovative. 

Advertising is really important. 

1. Tell us more about your company and your journey. 

I started my label Youngberry at the age of 18 with lots of dreams and passion to mark my identity in the field of fashion. It’s now been a journey of 10 beautiful years where I’ve learnt so much and have grown immensely. 

I started with only one outfit which was designed for my 18th birthday and no investment at all. From that one dress, we started getting orders and slowly and steadily started gaining popularity among the youth. 

We can proudly say that we’ve spread our roots in several counties now, after doing a successful exhibition and fashion shows we’ve even been featured in several blogs, newspapers and magazines including Vogue. 

2. How did you come up with this idea and go about executing it? 

I had decided that I wanted to be a designer at a very young age and knew what I wanted to do. Hence when I completed my schooling I wanted to have a degree in the same field but somehow ended up pursuing commerce. 

My mom encouraged me to give it a try and follow my passion. Hence I started designing and thought of a name for my label. We started with western wear like dresses, jumpsuits etc. 

Since no one in my town was custom making western wear at that time. We took the help of social media and made a Facebook ad page for Youngberry and started sharing our designs. 

Hence without any infrastructure, we started getting orders and slowly started growing. 

3. What has been your biggest challenge that you faced and how did you overcome that? 

There are multiple challenges in every business at every step and we’ve to constantly think of ways to keep going and to overcome them and ours is no different. 

4. What do you think are the most important qualities of a successful entrepreneur? 

From what I’ve learnt. 

- Doing Business should not be your sole aim. Building relationships and connections with your clients and vendors are equally important. 

- Patience 

- Lots of hard work 

- Innovation 

- Consistency 

- Politeness 

- Open to experiment

- Good management skills 

5. What are some of the most important factors for running a successful business? 

Opening up a business is way too easy but running it successfully is a task. See what’s working for you and what your clients are demanding. 

Be open to change and always try to think out of the box. Always be consistent and never stop working hard. 

6. What are your tips for the first time and aspiring entrepreneurs? 

Firstly, If you’re pursuing what you love doing; no one can stop you from gaining success since you’ll automatically thrive to achieve your goals. 

Don’t be afraid to make mistakes since that’s how you learn. 

Always, try to do something innovative. 

Advertising is really important. 

Good communication with the clients is the key to their satisfaction. 

7. How can one overcome a hurdle of lack of funds when starting up?

One really good way is to have investors on board and if you’re facing a problem with that. Don’t worry and start where you are and what you have. 

Then keep investing from your revenue. It’s a slow process but works well. 

Instagram - Bhavdeep Kaur

Interviewed By - Ananya Karan Srivastava