Consistency with dedication I feel, You have to stick and be willing to give up a lot for a goal only you can see! Because in this journey you will fail more than you succeed. So its very important to stay dedicated consistently throughout the journey.
1. Tell us more about your company and your journey.
So I solely started Reyin in 2019 with a thought of providing affordable luxury to the Indian household. It is a self funded startup. Reyin is available on all online platforms in India including Myntra, Amazon, Flipkart, propshop etc along with its own website. We have stepped into taking corporate orders and are all set to step into domestic retail.
We started during just before the COVID phase but that being blessing in disguise, everyone switched to online shopping and we became one of the very few startups to start gaining profits from the very first year.
2. How did you come up with this idea and go about executing it?
I've always been very fond of making things look beautiful. So why not make our dining times beautiful?
But challenges in the Indian market is to find a product that looks and feels luxurious but is economic in price. Hence luxury is only limited to the higher segment, hence I came up with the idea of making crockery that looks and feels extraordinary and rich, but is affordable too.
3. What has been your biggest challenge that you faced and how did you overcome that?
So biggest challenge was funding. I left my job with limited savings and started the venture, but after some time, as it started growing, we needed more funds to push it higher. We tried getting investors on board but eventually, It started doing well by itself and I decided to proceed without investors.
4. What do you think are the most important qualities of a successful entrepreneur?
Consistency with dedication I feel, You have to stick and be willing to give up a lot for a goal only you can see! Because in this journey you will fail more than you succeed. So its very important to stay dedicated consistently throughout the journey.
5. What are some of the most important factors for running a successful business?
Just put your business first and everything else second. When it starts doing good, don't stop the hard work. again, consist work goes a long way
6. What are your tips for the first time and aspiring entrepreneurs?
Don't wait for everything to fall into place before you start, JUST GO FOR IT.
7. How can one overcome a hurdle of lack of funds when starting up?
For that firstly you have to be on point with where you are spending your funds, minimize the expenses.
and focusing more on revenue than anything else. Make small goals and spend accordingly.
Interviewed By - Utkarsh Anuragi
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