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1. Tell us about your background and
journey?
I was blogging as a hobby while i was
studying and little did I know that I could earn from it. I completed my
masters in microbiology and started working as a trainee research scientist in
a well known Pharma company which is also an MNC. My work got hectic and was
not able to give time to blogging and eventually decided to leave my job and
take blogging as a full time career when i was sure I am earning enough to make
a living, of course. I grew as a content creator and here I am today!
I along with a partner (we are a team)
work on theindianspot.com, littlediy.com, littlereviews.com and
thelittleshine.com and our youtube ‘Little Diy’.
2. When did you first decide that you wanted to create content and how did you start?
Like I said, i started as a hobby which
eventually turned into career. I have always loved skin care, makeup and hair
care but my love for beauty just grew even more when I researched on natural
botanical extracts in my final year research project (and got it published too)
and studied cosmetology (the microbial aspect) as one subject in my final year
masters. Creating content keeps me happy and keeps me going!
3. Is blogging and content creation a
financially sustainable career?
If you really love working on your
content and if taken seriously and with discipline, it can definitely be a
financially sustainable career; but again, its a gradual process.
4. Who is your favourite creator and
why?
It is tough to name one creator as I
have many favourites and everyone is best in what they do. But if I have to
pick 1, it would be Shreya Jain. One of the many things that I love in her is
their determination and hard work and the excitement to always come up with
something new! This is quite motivating and shoots an instant current in me to
get up and work.
5. How and where do you find inspiration to churn out content?
Constant research and receiving queries
from people who look up to me are the only 2 things that keep me inspired to
churn out new content.
6. What does you typical day look like?
I get up by 8am, have my coffee and sit
to jot down my day’s work, reply emails etc. Write articles for the blog and
shoot blog images and also Instagram videos. Finish editing and stuff by 8pm
and maybe research on some more blog and content topics/ingredients/go through
research papers etc. by dinner time.
7. Which is your favourite book and
why?
I believe in the Law of Attraction and
love re-reading ‘The Secret- by Rhonda Byrne’. It reminds me to stay positive
and think good and believe in the process. Another favourite is ‘Good Vibes
Good Life- by Vex King’.
8. What piece of advice would you like
to give to future and aspiring creators?
Always believe in the process, research
well, create content around things you love and be creative with it, be
consistent and look at it as a hobby first and not as an instant money
making process because its never going to be that way and is a gradual process
to be frank. Love your work, treat it with respect and it will love you back.
Interviewed by - Kirti Wadhwani
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