Deepanshi Parvesh Bhanot: We've Started Treating Trends Like Instructions [Beauty & Lifestyle Creator, 70K+ Followers, India]

Deepanshi Parvesh Bhanot Interview

 

Social media often celebrates perfection, but fashion, beauty, and lifestyle creator Deepanshi Parvesh Bhanot believes the most valuable thing a creator can offer is authenticity. Through her content, she has built a community that values confidence, individuality, and self-expression over unrealistic standards.

In this conversation, Deepanshi reflects on social media validation, confidence, beauty standards, insecurities, and the mindset that helped her build a successful career.

Q. In a world that rewards aesthetics, how do you protect your sense of self from becoming dependent on validation and engagement?

I enjoy validation. I don't think there's any point pretending otherwise. Social media is my work, and I do take it seriously. But I've never forgotten that people only know me to the extent that I choose to let them know me.

The version of me that exists online is real, but it's incomplete. It's a window, not the whole house. Nobody knows me 100% except me. Most people know 50%, 60%, maybe 80% at best. So I don't let opinions, validation, criticism, or engagement define me. People can only react to the part of me they've seen, not the whole person. So when people praise me, I appreciate it. When they criticize me, I listen if there's something to learn.

Q. Your content often inspires confidence and self-expression. Was there ever a time in your life when you struggled to feel confident in your own skin?

Yes, but not because I disliked the way I looked. What I struggled with was the gap between being a real person and being perceived by thousands of people.

Social media can make people feel like they know you. They see a few photographs, a few videos, a few moments, and from that they build an entire person in their mind. Sometimes that version is so polished, so extraordinary, that even you couldn't live up to it.

For a while, that felt heavy. Then I realized something: I was trying to meet expectations that I never created.

People can imagine me however they want, but I still have to wake up and be myself every day. I'd rather be an ordinary human being than spend my life performing somebody else's fantasy of who I should be.

Q. What insecurity have you worked the hardest to overcome, and does it still show up in your life today?

I think I was overanalyzing myself.

When you're in front of a camera almost every day, you end up observing yourself far more than any other person ever will. You start noticing every little thing, and the mind has a funny way of turning tiny details into flaws.

I've definitely caught myself focusing on things that nobody watching would ever notice. But at some point, I realized I was giving more attention to those things than to the fact that I was creating, building something, and doing work that I genuinely cared about.

It still shows up sometimes. But now I remind myself that what I bring to the table is far more valuable than the flaws I once thought people were looking at.

Q. If you could remove one pressure that young women place on themselves because of social media, what would it be?

Probably the pressure to keep up with what they see online.

One week the internet is obsessed with healthy relationships, the next week it's tiny waists, then it's a certain diet, a certain routine, or a certain lifestyle. Suddenly, people start feeling like they're behind just because their life looks different.

But why?

If I don't have a boyfriend to create those cute couple reels with, that's because I'm not looking for a relationship right now, and I'm not missing out. If my body doesn't look like the current trend, I'm not missing out.

I think we've started treating trends like instructions when they're really just trends. And honestly, if we all looked the same, ate the same, wanted the same things, and lived the same lives, the world would lose its essence of diversity.

Q. What is the biggest misconception people have about your life when they see your content online?

People often assume full-time content creators ended up here because they couldn't do anything else—as if I failed at life and accidentally became an influencer.

The reality was the opposite.

I was a top student for most of my school years, did well academically, and when I started creating content, I was already working two jobs.

I didn't choose this path because I ran out of options. I chose it because I loved it and realized I could turn that passion into a career.

People still underestimate how much work this industry demands. Ironically, the more effortless content looks, the more work it usually takes to create.

Q. If your audience could hear one completely unfiltered truth about your journey, what would you want them to know?

This might be controversial, but I actually believe in "fake it till you make it."

Not the version where you pretend to be someone you're not. I mean if you want to become a certain kind of person, start showing up as that person before life gives you a reason to.

I think a lot of people wait for proof before they believe in themselves. They think they'll start once they're ready, once they're confident, once everything looks perfect.

But it's never about starting big. It's about starting.

I was posting and engaging with the same energy when I had 2,000 followers as I do today. The numbers changed; the approach didn't.

Start with what you have. Start with who you are. If only two people are watching, show up the same way you would if two million were watching. Everything else tends to catch up.

Bio

Deepanshi Parvesh Bhanot is a fashion, beauty, and lifestyle content creator based in Chandigarh who has built a vibrant digital community through authentic storytelling and visually engaging content. Through her Instagram platform, @deepanshi_parvesh, she shares insights into fashion, beauty, lifestyle, and everyday experiences, connecting with a predominantly young audience that resonates with her relatable approach and personal style. Her content reflects a thoughtful blend of creativity and authenticity, allowing her to build meaningful connections while inspiring confidence and self-expression among her followers.

Passionate about creating content that goes beyond trends, Deepanshi collaborates with brands across fashion, beauty, wellness, hospitality, and lifestyle sectors, helping audiences discover products, experiences, and ideas they can genuinely connect with. Beyond content creation, she enjoys exploring new destinations, keeping up with evolving fashion trends, and focusing on personal growth. Through her work, she strives to create a positive digital space that encourages intentional living, individuality, and the confidence to embrace one's unique identity.

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Interviewed By - Anushka Agarwal